In the world of advertising, branding is one of the key pillars of a company’s identity. There are so many things that go into branding a company – from the language you use, to the products you sell, but logo being the most important of all. A logo not only serves as the face of a business to the public, but it can also help communicate about the company’s purpose and aesthetic. Depending on the nature of your business, your logo may appear big and flashy, bold and colourful or just plain simple and clever. The amount of thought and work that goes behind the seemingly simplest of logos would boggle the mind of any advertising outsider. In this post, we present to you some very cleverly designed logos that we hope will inspire you to try out something different! Feel free to share more interesting logos with us in the comment section below.